Montrose Nissan of Hermitage
Car Dealership • Hermitage • Pennsylvania
I designed a ‘No Payments until 2019’ web slide for Montrose Nissan of Hermitage to encourage last-minute year-end buyers to buy a new Nissan. To maintain a high-end design and tie-in with the new year theme, I incorporated a sleek 2018 Nissan Maxima against a skyline at night. The lights on the city building inspired me to use a shiny, metallic gold-box around the offer to draw attention while maintaining an elegant, upscale look. The minimal design makes the message easy to read, absorb and encourages potential buyers to click through to view the Nissan inventory.